A Blog and Forum by Nigel Hollis

Nigel’s speaking engagements


Upcoming Events

2010

Recent Events

2010

June 3
Foro Mundial de Marketing y Ventas 2010
Nigel presented:
“How to create a strong brand.”

June 2
Canadian MRIA Conference 2010
Nigel will speak with Bill Ratcliffe (Brainjuicer) on the subject of
“The Future of Researching Advertising Effectiveness”

Click here to see Nigel’s presentation.

May 24

Esomar Latin America 2010
Cartagena, Colombia
With Jorge Alagón and Gabriel Castellanos, Nigel will present
“When worlds collide: Global brands meet local culture”

May 11
Brand Brasil 2010
Hotel Renaissance
Sao Paulo, Brazil

Nigel presented:
Implementing an Effective Research Program for Global Brands

May 7
2010 Customer Insights Conference
Yale School of Management
New Haven,  CT

Click here to see Nigel’s presentation.

March 24
Re:think 2010: Succeeding in the New Normal (ARF Convention)
The Marriot Marquis
Times Square
New York, NY

Click here to see Nigel’s presentation, titled
“Viral Video Viewing: New Media, Old Rules”

February 5

Millward Brown Client Event (by invitation only)
The Forum
The Campus
Wanderers Building
57 Sloane Street
Bryanston, South Africa

January 28
2010 Corporate Image and Branding Conference: Emerging Opportunities in the Era of Social Media
Click here to see Nigel’s presentation, titled

“Global Branding: Building a Community of Brand Enthusiasts”

2009

November 12
7th Marketing Directors Forum on Marketing Accountability
Ktima PENTELIKON
Athens, Greece

Click here for a .pdf of Nigel’s presentation

November 10
Millward Brown Event 2009
(by invitation only)
Amsterdam, The Netherlands
Nigel will speak on The Global Brand.

October 15
Tendensdagen
Berns
Stockholm, Sweden

Nigel presented “Authenticity: It’s all about you
Click here for a copy of Nigel’s presentation.


New York AMA Event, held at
Getty Image Studio
200 Hudson Street
New York, NY  10013

Nigel discussed The Global Brand as part of a panel discussion.

June 5
OTC National Conference
Boston Sheraton Hotel
Boston, MA

May 28
Millward Brown Client Luncheon
Rhapsody Chicago
65 E. Adams Street
Chicago, IL 60603

Nigel presented “Marketing in a Recession: Beyond Survival Tactics”

Click here to see Nigel’s presentation.


January 28
Nigel presented along with Dhan Kashyap, Director of Business Strategy, Diageo Canada
at the Canadian Advertising Research Foundation’s seminar: The Power of Advertising in Toronto.

For a .pdf of Nigel’s presentation, click here

2008
December 10-11

Nigel spoke during lunch at the Effies Judging at the Merchandise Mart in Chicago, Illinois.

November 20-21
Future Sponsorship 08
Brussels, Belgium
http://www.esa-events.com/future-sponsorship/

Click here to see Nigel’s presentation.

October 15
Millward Brown: Celebrating the Power of Brands Event
The Global Brand Book Launch Party - Toronto
Toronto, Ontario

October 2
Focalyst Executive Forum
New York, NY
“Boomer Perspectives from around the World”
Panel discussion moderated by Nigel Hollis

October 1
Millward Brown: Celebrating the Power of Brands Event
The Global Brand Book Launch Party - New York City
New York, NY

September 25
The Future of Advertising Research 2008
Sofitel St James
London England
with Dan O’Donaghue, Worldwide Strategic Planning Director, Publicis
“The Global Consumer: Understanding the i-generation”

Click here to see Nigel’s presentation

also on September 25, at the
AMA/Brandweek CMO Summit during Advertising Week V,
Millward Brown CEO Eileen Campbell
provided an introduction to Nigel’s book, The Global Brand
Paley Center for Media
25 W. 52nd Street
New York, NY

June 25
IAA Global Brand Think Tank
Hampshire, United Kingdom
with Malcolm Hunter, Global Head of Strategy, Carat
“The Global Consumer: Understanding the i-generation”

(Click here for the .pdf of Nigel’s presentation)

May 27
2008 SAMRA Conference
Sun International’s Royal Swazi Sun and Spa, Swaziland, South Africa
“How simple heuristics help us predict future brand performance”
(Click here for the .pdf of Nigel’s presentation)

May 15
CARE XVII Annual Chilean Marketing Conference
Santiago, Chile
“La Investigacion de Mercado Frente a Consumidor Mas Activo”
(”Marketing Research Facing a More Active Consumer”)

(Click here for the .pdf of Nigel’s presentation)

May 13
Latin America 2008 Esomar World Research Conference
Mexico City, Mexico
Nigel Hollis and Jorge Alagon (Millward Brown, Mexico) presented:
“The myth of the global brand”  (Click here for the .pdf of Nigel’s presentation)

For more information on this conference, click here.

May 24
Esomar Latin America 2010
Cartagena, Colombia

With Jorge Alagón and Gabriel Castellanos, Nigel will present
“When worlds collide: Global brands meet local culture”

For more information on this conference, click here.

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